Treats! Cover to Playboy Cover
There are moments in publishing when you know.
When the lens locks in and something unmistakable happens.
When Gillian Nation stepped onto the cover of Treats! Magazine Issue 13, that moment was undeniable.
She had the rare combination every photographer looks for but few possess: composure without stiffness, sensuality without performance, power without arrogance. The camera didn’t just capture her it responded to her. One of Gillians first test shoots when she came to LA was with Treats! founder Steve Shaw. And now, just two years later, that same magnetic presence has carried her to one of the most iconic titles in publishing: Playboy of the Year 2025 for Playboy. This wasn’t luck. It was trajectory.
The Treats! Moment
Issue 13 wasn’t about hype. It was about instinct.
At Treats!, we’ve always believed print is more than distribution — it’s validation. It’s where models transition from “online visibility” to cultural permanence. Being immortalized in print changes how talent is perceived by brands, agencies, and audiences. Gillian’s cover did exactly that.
Shot with intention and restraint, the editorial highlighted her natural athleticism, her sculptural lines, and that quiet, knowing confidence that doesn’t need theatrics. There was no over-styling. No noise. Just presence.
Print revealed what digital can sometimes dilute. And the industry noticed.
From Muse to Mainstage
After her Treats! cover, doors didn’t just open — they swung wide. Editorials expanded. Brand campaigns for Guess Jeans followed. Conversations shifted from “rising model” to “leading woman.”
Her collaboration with Playboy marked the next evolution — not as a fleeting feature, but as a defining chapter. Being named Playboy of the Year 2025 isn’t just a title; it’s cultural positioning. It signals longevity, global recognition, and mainstream impact. Gillian carried that honor with the same grounded confidence we saw on set for Issue 13.
In today’s landscape, prestige is scarce. Digital platforms create exposure. Print creates stature.
Gillian Nation’s journey is a case study in what happens when the right talent meets the right platform at the right moment. Her rise reinforces something we’ve always known at Treats! Over the years, Treats! has built a reputation for spotlighting women at pivotal moments in their careers — before the broader culture catches up. Gillian’s trajectory only strengthens that legacy.
The Power of Being Seen
There’s something transformative about holding a magazine in your hands — about knowing your image has been curated, designed, and preserved in a format that lives beyond algorithms. For Gillian, Issue 13 wasn’t just another shoot. It was a turning point.
From the cover of Treats! to Playboy of the Year 2025, her path reflects the evolution of a modern muse — one who understands both artistry and ambition.
And we couldn’t be prouder to have captured the moment before the world fully realized what we already saw. Some careers are built. Others are revealed.
Gillian Nation was always the latter. Check Gillian out on the cover of Treats! issue 13 https://treatsmagazine.com/products/treats-issue-13-steve-shaw